Overview

Leader’s Edge are experts in real estate agent and management training. With their expanding business segmented into 3 separate websites, Leader’s Edge brought on 4 Elbows to help streamline their users’ experience. Working with Leader’s Edge to understand their current business models and target audiences, 4 Elbows developed a new information architecture for the website that funnels their 2 primary users and presents a visually cohesive brand throughout their offerings. Development highlights include a custom built WordPress Events widget that is both flexible and specific to Leader’s Edge’s needs, while remaining easy to update.
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Deliverables

  • Branding
  • Color Palette Development
  • Style Guide
  • Image Collection
  • Website Design
  • Website Development