J&A Bluestone specialized in life, long-term care, disability, and group health insurance for individuals, executives, and business owners in New York and New Jersey.
The 4 Elbows team helped J&A Bluestone re-brand with a new color palette, updated logo design, website and photography. Fresh images paired with calming blue gradient color fields helped align the brand’s new visual identity with its core characteristics of stability, inclusivity, and peace of mind.
Visit the Site


  • Branding
  • Color Palette
  • Copywriting
  • Image Collection
  • Website Design
  • Website Development
  • Newsletter